Time to do the Laundry. . .

Wanna know a secret? (I know you do). Well, I was so busy ranting I almost forgot to share this with you . . . (whispering: each item in Edoclaundry's clothing line is more than it seems).

Woven into everything they make are hidden messages and codes most people can’t see. Edoc clothes break across the traditional categories of street, skate/surf, and classic by creating a new category that spans their entire line: Covert. Every piece of gear is a trapdoor into a hidden world.
Crazy right? I'd tell you the secret. . . but its not mine to tell. . . NY1 did a piece on them a while back:

The key to understanding the code is inked on the underbelly of the shirt.

Once you decipher that phrase, it's time to find the letters hidden in the image on the front of the shirt. You might be looking for paint drippings, hash marks or the frets of a guitar. From afar, it just looks like an ornately designed shirt, but the secret is in there somewhere.

Once you've found all the pieces, and used the key to decipher the text, head to the edoc laundry home page and click where it says "nothing to hide" in the upper corner. Then type your phrase into the box. I'll give you a head start: Enter the words "Call me a patriot" and hit enter.
The shirts combine art, fashion, technology, and mystery in one cute little unassuming t-shirt. Let the games begin!